More than 50 000 employees put on sport shoes on National Sneakers Day

National Sneakers Day was implemented on 22th of March and its purpose was to provoke more people to be more active and to do sports not only on this day, but for the whole year. The initiative is organized for the first time in Bulgaria but it is expected to become an annual event. That’s how more than 50 000 employees put on sport shoes to support the cause – to overcome the sedentary lifestyle and the consequences of it and to motivate ourselves to be more active and take care of our health.

The whole campaign was mainly aimed at active working people in Bulgaria who spend a lot of time sitting behind a desk and that reflects on their physics and health. That is why working people with busy routines need to pay more attention to their movement and lifestyle.